Google under threat as forked Android devices rise to 20% of smartphone shipments
Android dominates the world’s smartphone market. A new report from analyst firm Strategy Analytics pegs the Google-owned operating system’s global market share at 85 percent. That means that nearly nine in ten phones shipped are built on Android. That domination is colossal. But while Google has ‘won’ the smartphone market share war — revenue is different, iOS is far ahead — the company faces a growing issue: the rise of non-Google Android. Google-less Android Android is available in two different flavors. There’s the Google-endorsed Android, which is used by companies that agree to the terms and conditions of the Open Handset Alliance…
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